ATTENTION: eCommerce Brand Owners
Turn Email Marketing Into Your Main eCommerce Profit Driver In 90 Days Or Less (Or Else You Don't Pay)
Scale reliably, predictably, and consistently - with a 20-30% increase to your yearly revenue.
$3.5M+ Generated For Clients
See a Performance Lift in 30 days.
Our Full-Funnel Approach Lowers CAC, Improves MER, Builds A Loyal Customer List, And Scales That List To Deliver A Significant Increase In Profits, Without Increasing Reliance On Advertising.
After iOS14, gone are the days when you could run a handful of ads, direct that traffic to your website, and still break even (let alone profit from it).
Gone are the days of duplicating hundreds of copies of the same handful of ads on Facebook.
Setting them at a lower budget.
And praying that they would hit different pockets of your "target audience".
So that you could "scale" by "killing the losers" and "duplicating the winners".
Speaking as a former paid advertising agency owner, here’s what I found:
At scale, the only way to fight against your acquisition problem, huge ad costs and CVR issues is to consider the lifecycle of your consumers, make your ad costs count, and go back to direct response old-school advertising via marketing fundamentals.
Meaning paying homage to the good old "sales funnel" model and making it a point to meet consumers at every stage of the funnel.
With tailored direct response emails that not only resonate with them at every stage of the funnel.
But also nurtures them to advance through the end of the funnel.
Eventually converting them into new paying customers.
And finally retaining them into multi-purchase super fans of your brand.
This is the meta. Always has been.
And founders who are putting 100’s of hours into perfecting & automating a funnel similar to this are going to win big.
As we help eCommerce brands execute a full-funnel strategy like above:
☑️ Your brand will make more sales profitably—without spending more on advertising
☑️ Your brand will get the most juice out of every squeeze of your advertising spend
☑️ You will have more time & headspace—focus on other tasks that move the needle forward
☑️ Your brand will be able to deliver memorable emails—without you needing to micromanage
☑️ Your brand will be able to collect UGC directly from your customers every single month—for free
Our eCommerce Results Thus Far:
90%
of clients extended their contracts
$3.5m+
Revenue Generated
< 30
days to start seeing results
Our Partners:
Common Mistakes Brands Make:
Consistency
Many brands only send emails every once in a while. Ad costs are rising and it's getting more expensive to acquire new customers.
Without a strong retention system, competitors will end up just outbidding and outperforming you with larger advertising budgets.
Congruency
Lack of congruency across your emails can erode customer trust.
We will take the time to understand your brand, products, messaging, ideal audiences, and industry trends.
Community
Big brands are getting bigger because they've managed to build communities around their products and brand identity.
You want to create emails they, as members of your community, will actually want to read and engage with.
Content
Most brands bombarding their subscribers with promotions without providing valuable content.
We will do the researching, planning, implementation & optimisation of your email strategy. Starting with the core emails and necessary integrations.
Our simple & streamlined roadmap
A Preview Of Our Creative Side
Let's see if we can help you scale
There is more money than you can imagine that is just floating around in space. Left untouched. In the form of low-hanging fruit just waiting to be picked.
And to collect them is to have a concrete strategy in place. Book a call today and let's set up the future success of your brand.
This call is highly suited for, but not limited to:
☑️ Brands who are making at least $500K ARR
☑️ Brands who host their stores on Shopify
☑️ Brands who are already using Klaviyo
☑️ Brand owners wanting to scale their cold acquisition and top of funnel but do not have the necessary backend infrastructure
☑️ Brand owners who understand the importance of retention and want more from their backend marketing
☑️ Brands looking to increase email-attributed revenue predictably without compromising net profits
☑️ Brand owners who do not want to spend more time dealing with anything to do with email marketing
Questions
What is the cost of your service?
Our work and offers are highly customised, meaning it almost impossible for us to give you an exact quote without talking to you and learning more about your business first.
We have had clients pay $2,000 a month all the way up to $12,500 a month—all backed by guarantees to make sure they never lose money partnering with us.
Can you guarantee me results?
Great question.
We can't guarantee an exact percentage increase to your revenue or bottom line, nor can we guarantee that you will make money.
However, we can guarantee that you will NEVER lose money.
You will learn about our guarantees in minute detail the moment you decide whether to onboard as a FLOU client or not.
What can I expect on the demo call?
This will be a short 15-minute conversation to get to know more about you and your eCommerce brand, but rest assured we won't be wasting your time with small talk.
Instead, we will immediately discuss the reason or your scheduled call. I will assess your current situation and your desired outcome.
If we are confident in our ability to help, we will conduct an account audit (if appropriate) after asking a series of relevant metric-based questions, and we will set up the time for our second call.
On the second call, we will review the audit and determine the most appropriate partnership structure for us.
Your time will not be wasted. If there are areas where your infrastructure can be enhanced, you will be informed. If your current team or your current performance is great and our assistance is not required, you will also be informed.
It is not beneficial for us to onboard partners that we cannot expand further. We emphasise on the quality of work we are able to deliver over the quantity of our agency partners.
How are you different from others?
FLOU is a boutique agency, meaning we operate as a small team and only take on a handful clients at any given time period.
This is so that we do not stretch our bandwidth too thinly. We make it a point to ensure that our clients are getting the level of quality in service that we actually can be proud of.
Our founder, Jay, is also involved in the day-to-day operations. This means you won’t be manned by some VA from the Philippines. You will have direct contact with our founder and any responsible personnel from the team.
What services do you provide?
We offer primarily Email & SMS Marketing. We take care from quite literally from A-Z. Setting up your flows & sequences, setting up your automations and segmentations, planning your email content calendar & masterplan, and much more.
Disregarding details, we set up, grow and scale your list on a monthly basis. This is where we shine.
We will break down a bird's-eye view of the whole service delivery roadmap for you on our demo call together. Alternatively, you can revisit it as you go through our onboarding process as a client.
What are your typical contract terms?
We typically require partners to stay with us for at least 90 days. This gives us enough time to get the system flowing.
After the initial 90 days, it will be rolling month to month, so you won't have to worry about long-term contracts.
If you are satisfied with the results and the quality of service we provide, it is likely you will continue to remain as a partner.
On the other hand, if you are displeased, you may discontinue without any obligation. We do not impose restrictions and if our performance falls below your expectaions, you have every right to leave as you should.
Our goal is to establish long-standing relationships with our partners.
How do I know your solution will work for me?
We can't be the right fit for everyone, and that's okay.
The best way to find out whether or not we will be able to deliver results is to book in a call with us.
We will tell you honestly if we think we're a good fit for each other.
Will I be frequently updated? How are you going to keep me in the loop?
Communication is key and we take it very seriously. You'll have constant access to us with your own dedicated channel on Slack.
You will receive updates at least 3 times a week. We cover what happened to the day or week prior and what the plan is for the current day or week.
You will also be receiving monthly performance reports that are presented in a digestible yet pragmatic manner.
What if we're not established enough to work with you yet?
There is only one way to find out whether or not we can help you at your current scale, and that is to book a call with our team.
If we determine that we're not able to help you much, we'll direct you to our network of associates that can help solve the problems at your current scale.
Can you work alongside my existing marketing team?
We can definitely work something out. One of the best things that can happen is the consistent supplementation of UGC and customer reviews from us to your existing paid advertising team.
Ready to start scaling your brand profitably?
We've dialled in a process that works. Schedule a demo call today to know how.